CAPABILITIES - PjClayton Creative: Brand Design Consulting

Passion:
Brand design consulting service passionate about brands; insights, strategies, innovation, design, art, identifying and developing brand DNA. A holistic approach to problem-solving, the belief that it's all part of the same whole, branding is a belief system.
Capable:
30+ years of combined experience in the creative industry has not only created a dependable reputation but also stronger, more meaningful connections with clients and their consumers.
We take it personally:
A passion for brands and problem solving, working with various startups and established businesses over the years, fostering truly creative collaboration so nothing is lost in translation. Clients can trust that PjClayton will elevate their brand to achieve visual excellence and longevity within their niche.
Tangible processes:
Always searching for insights and ideas, connecting and crafting stories to create and define powerful brand DNA, through strategy and design.
Bespoke service.
Visual Art:
Creative
Fine art & other creative processes.
In the visual communication world, commercial art forms such as graphics, photography and illustration each require a distinct set of skills, but in a crucial way also require a fundamental understanding of art and design.

For this reason, fine art skill set and experience in various media is often sought out by those in need of a visually compelling design ideas or direction, outside the parameters of graphic design, and branding.

PjClayton, alongside our partners and a close network of creative individuals, can offer businesses the creative, technical and visually compelling edge needed to attract consumers and promote products and services.

Design:
Problem Solving
Brand development
Developing or refining a corporate identity is a process that aims to define what your brand stands for. Goals, personality and what you want people to experience when interacting with your brand, the identity must be clear which is often determined by the consumers of your product or services with the right positioning statement among other things.

We are chiefly hired to give businesses a distinctive, enduring visual appearance as well as a defined personality — one that differentiates from the competition and brings clients closer to their goals.

A brand’s visual identity is to be considered an investment not an expense.
Range of deliverables.
Please visit Q&A for more information.
Design process.
Design services are not limited to brand identity, it can be applied to many other projects that require similar processes.
Creative Consulting: Strategic
Marketing & concept development.
Hired as a creative consultant on projects needing impact, appeal and cohesion through art and creative direction. These projects can vary from websites, digital or print presentations, interior decorating for home and business, events, store set-ups, environmental design and music-related projects from production, set design, album artwork to EPKs.

The purpose of creative consulting is simply to help clients develop their projects by offering creative advice and development strategies from concept through to completion.

See examples here.

Not a one stop shop:
No commodities here
We offer a bespoke service.
We are always open to discuss any project or help in anyway possible, we can also recommend other professionals who may be available.

Availability extends to:
Long or short term contracts and projects.
Full time contracts
Additional contracts may be applied.
Just ask.
1
Gather
Listen, absorb, learn the presented information.
2
Analyze
Research and Development (R&D).
3
Visualize
Concept and development, brainstorm.
4
Refine
Sometimes we have to go back before we move any further!
5
Deliver
Presentation. This will determine further development or the handover.
6
Support
We won't leave you on your own unless you wish to be.